Having a business blog can certainly help your tennis club or tennis business build some web presence and gain more website traffic. In this blog article, we will go over some of the common blogging mistakes and show you how blog content can become an essential aspect of a successful marketing strategy. Lack of traffic is one of the most common reasons why many tennis clubs approach our marketing agency for help. So below are…
Read MoreAre you looking to do more promotion for your tennis club but do not have a budget for marketing? In one of our recent articles, we discussed how to use blogging as an essential aspect of your tennis club’s successful marketing strategy. In this blog post, we will give you four holiday blog ideas to boost your tennis club marketing. 1. Highlight holiday product or service If your tennis club uses blogging as a marketing…
Read MoreAs a tennis professional (and marketer) it is important to find effective ways to promote your tennis club or program brand. Many choose to do branded giveaways at different tennis events (e.g. tournaments, open house, socials). Examples of those branded giveaways may include bags, pens, shirts, stickers, decals, and bracelets with your club’s logo on them. Some of these giveaway items are more useful than others and their life span can vary (how long you…
Read MoreJust like in the case of a physical store, a web store requires the same strategic thinking, planning and building in order for it to run successfully. The great news about owning an online store for your tennis goods is that it costs significantly less to start and run than a physical store (no rent, furniture, utilities, permits or cleaning needed). Additionally, it is convenient for you, the seller (since it can be managed remotely,…
Read MoreIs your tennis club or tennis business on Instagram? If the answer is “No”, you may want to re-evaluate this again! If you operate a business where visuals play a huge role (such as in the case of tennis products and services), you might be missing out on a large audience if you are not on Instagram. According to Instagram’s internal data from June 2018, more than 1 billion Instagram accounts worldwide are active every…
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