Are you on social media? Your customers are!

Our Social Media Management Services

Social Media Research

Social Media Planning

Creative & Publishing

Building Social Profiles

Social Media Monitoring

Analyzing Results

Your current and potential customers spend a lot of time on the Internet. If your tennis club does not have an online presence, you are missing a great opportunity!

Companies must be active on social media to keep the community talking about their brand and buying their products or services. Being on social media allows you to create a lasting impression on your current and future customers and engage them into a conversation.

Active people love the inside scoop of their favorite tennis players, competitions and latest trends and news.

Most businesses have realized that social media can be a powerful tool for driving sales. However, many of them do not have the time to be consistent and leverage social media in a way that produces good results.

What is the goal of Social Media Marketing?

Engage your followers

Give them fun, educational and engaging content

Integrate social media with the rest of your marketing efforts

How Resourcely can help your business with Social Media?

reports imageBeing on social media, however, requires time and commitment. Providing a great and quality content regularly, answering your fans’ questions and participating in discussions must be part of your every day schedule.

Here is how our social media marketing works:

  • Strategy and Planning - you won’t see results with your social media campaign until you have a plan in place. We start with a free initial consultation in which we learn more about your business, its goals and challenges. Next, we do a thorough research and identify your marketing personas, perform a competitor analysis, evaluate your current social media engagement and then determine opportunities and craft a strategy.

  • Social Media Setup - Well designed and optimized social media profiles that are consistent with your company’s brand are crucial in order to execute the defined strategy. We create your social media profiles or optimize your existing ones. We will also create additional pages to highlight a particular brand or services.

  • Updates and Interactions - as all marketing efforts, social mediahootsuite reports image also requires regular interaction with followers in order to increase online presence and engage more people. We do that by writing and publishing updates for you and interaction and answering your customers’ questions. We also identify which groups your business should participate in, create groups from scratch and post messages and discussion topics. The frequency and the type of the updates and interactions will be defined in the initial stages of our strategy discussions.

  • Analysis - we integrate Google Analytics (or use your Hubspot Analytics) in order to provide you with deeper insight into your social media visitors behavior. We also provide detailed reports that goes over what worked and what didn’t as well as the changes we need to make for the next campaign.

Relevant Blog Posts

Tennis Product Affiliate Marketing and How to Create Passive Income

By Resourcely Team | December 21, 2021

With any business, it takes effort and skill to implement a program. The same applies to tennis product affiliate marketing. If you are new to affiliate marketing, grab a cup of coffee and read this blog post.  What is affiliate marketing?  Affiliate marketing is a type of performance-based marketing where a business will reward their affiliates for each customer they bring from their marketing efforts. In other words, you earn a commission by recommending products…

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16 Marketing Tips to Gain New Tennis Club Members

By Resourcely Team | December 19, 2021

As we already discussed in our last blog post, marketing to potential new tennis club members should be different from marketing to existing members.  The following suggestions will help you put together a membership marketing strategy for your tennis club or tennis organization and give you some tips on how to make it more successful.   Figure out this before you launch any membership marketing campaign Know your audience! Your audience is your target marketing persona…

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What Does the 80/20 Rule Mean for Your Tennis Business Marketing

By Resourcely Team | November 11, 2021

In content marketing or social media marketing, we often hear about the 80/20 rule (not to be confused with Pareto’s Principle rule of customer relationship management). The logic behind this 80/20 content rule says that only 20% of your content should be promotional and talk directly about your tennis business products and services. The other 80% should be non-promotional content that is relevant to your product and services, the type that your audience will enjoy. …

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Who Should be The Person in Charge for Your Social Media

By Resourcely Team | September 12, 2018

Hiring new or dedicating an existing employee to manage your social media was almost unheard of a decade ago. In the present day, however, businesses spend many hours per day on social media management and have dedicated budget for it. This is in order to ensure they send a clear and consistent message about their own brand to the existing and potential customers who visit their social media pages. Does social media REALLY deserve to have…

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How to Turn Twitter Into a New Tennis Club Asset

By Resourcely Team | August 12, 2018

Celebrities, businesses, tennis professionals, and tennis fans are all active on Twitter these days. Many of them check their Twitter account first thing in the morning to get the latest news and updates. It is the one social media platform that allows you to receive up-to-date information from around the world instantly. So how do you turn twitter into a tennis club asset? Of course, anyone can tweet, but it takes skill and practice to…

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Need more results from your social media campaigns?

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We develop authentic and individualized marketing content that allows your business to expand and become present to a larger geographical area.


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