Designing Your Customer Experience: What Happens After Class Registration?

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Congratulations! You got a bunch of people signed up for your tennis program. Now what do you do next? You can either 1). Have them go through the regular tennis club experience, or 2). Blow their mind off with how you pay attention to the smallest details and make playing tennis at your club the most fun new experience for them! Which of these two options do you think would earn you repeat lessons and committed tennis players? In today’s technologically advanced…

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Six Common Mistakes Tennis Club Managers Make

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Becoming a director of a tennis program can be an exciting time. After years of working in the field, you finally have the power of making a change for the better and grow your tennis program. Now it’s the time to create a plan on how to do that! Through our own work as tennis directors and tennis program managers, we have recognized few things that often get overlooked. So our team put together a list of six common mistakes that tennis managers make, which we hope will…

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Grow Your Tennis Facility With Social Media

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Are you currently using Facebook, Twitter, You Tube, Instagram, or LinkedIn for your tennis club? If you are not, you you are missing a great opportunity to create a lasting impression on your customers, drive more traffic to your website and grow your business. If we take a look at the ATP’s Facebook fan page, for example, we’ll notice that it has over 3 million fans! It is pretty clear why: tennis fans are passionate…

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6 Ways To Grow Your Tennis Club Membership

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Attracting new prospective members is one extremely important activity that tennis club managers try to keep doing regularly. Without new members a club can go into a stagnation state where it’s always the same people showing at tennis events such as tournaments, socials, ladders and lessons. This can become somewhat boring to current members as they are always playing the same people and are not developing new friendships. Your top players may also start feeling…

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Email Marketing for Tennis Clubs: Easy Win to Fill Your Court

email marketing for tennis clubs

  Think email is dead? Not when it comes to filling up tennis lessons, summer camps, and member events. Most tennis clubs are sitting on a goldmine of leads—past players, drop-ins, and summer campers—who would gladly return if you just showed up in their inbox. Winter is wrapping up, and with warmer weather on the way, your members are itching to get back on the courts and by the pool. But before the outdoor buzz…

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Blogging as a Website Traffic Booster

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Lack of traffic coming to your website is one of the most common challenges we hear about from the business owners that approach us. Most of them are usually looking for a website traffic booster – a way to increase their visits, and convert visitors into leads, which can then be nurtured, and eventually, converted into customers. This blog article will try to give tennis business owners and marketers a quick overview of how to…

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