Posts Tagged ‘tennis clubs’
Get More Players Through Your Door: Tennis Marketing with Google Business Profile
If your tennis business is not showing up on local search results, you are handing your competitors the match point. Whether you run a tennis club, a boutique academy, or a brand that sells tennis gear, Google Business Profile is a powerful and free tool that can put your business front and center when local players go searching. In this guide, we will break down exactly how to use Google Business Profile to bring in…
Read MoreAre Content Calendars Dead or Just Misunderstood?
The world of marketing thrives on debate, and one of the more persistent ones circulating on LinkedIn lately is this: are content calendars a thing of the past? Some argue that content calendars are rigid, outdated, and no longer relevant in a world that demands instant reactions and real-time marketing. Others stand firmly by their value, emphasizing consistency, structure, and long-term planning. At Resourcely Marketing, our perspective is simple: content calendars are far from dead.…
Read MoreHow to Make Your Tennis Facility the Local Hotspot in 2025
You know how to run a tennis club. You have the courts, the coaches, the drills, and maybe even a killer summer camp lineup. But these days, great tennis alone is not enough. If you want your tennis facility to have full courts, returning members, and a steady stream of sign-ups, you need a rock-solid marketing strategy. The good news? You do not need to break the bank to get results. What you do need…
Read MoreHow to Write a Tennis Club Membership Renewal Letter That Gets Results
When done right, a tennis club membership renewal letter keeps your courts booked, your members engaged, and your finances stable. When done wrong, it screams “we want your money, not your presence”—and nothing kills club loyalty faster than that. This blog post shows you how to strike the right tone and include all the essentials—without sounding robotic or pushy. Whether you manage a local racquet club, an upscale indoor facility, or a community tennis center,…
Read MoreHow to Train Your Staff to Spot Upselling Opportunities
If the word “upsell” makes your staff cringe, you are not alone. Tennis club employees, academy staff, and even coaches often think of upselling as pushy or awkward. But when done right, upselling is not sleazy—it is service. The key? Training your team to recognize upselling as a value-add, not a sales gimmick. In this guide, we will walk through a complete strategy for training your staff to confidently and authentically recommend upgrades, add-ons, and…
Read More5 Landing Page Mistakes That Are Costing You Tennis Clients
So you finally set up a landing page for your tennis camp, private lesson offer, or new product launch. That is a solid move. But if your landing page is not converting visitors into sign-ups, buyers, or leads, then it is just a pretty digital brochure gathering dust. In this blog post we discuss 5 common landing page mistakes so you can avoid them. At Resourcely Marketing, we work with tennis clubs, academies, and product…
Read MoreWhat Is a Landing Page (and Why Every Tennis Business Needs One)
When it comes to growing your tennis business online—whether you are running a tennis club, coaching academy, or selling tennis gear—your website is your virtual front door. But if you want more sign-ups, more bookings, or more product sales, sending people to your homepage is like handing them a racket and walking away. You need something more focused. More intentional. That is where a landing page comes in. So, what is a landing page—and why…
Read MoreHow to Increase Revenue Per Player (RPP) at Your Tennis Club by Upselling to Existing and New Clients
When it comes to growing revenue at a tennis club, the usual instinct is to chase new members. And yes, bringing in fresh faces matters. But if you are only focused on new sign-ups, you are missing a major opportunity. Smart clubs know the real gold is in increasing Revenue Per Player (RPP)—the amount each client spends over time. And that means focusing just as much (if not more) on your existing clients as you…
Read MoreTipTuesday 🎾 #4: No, You Can’t Outsmart the Algorithm with a Banana Costume
Welcome back to our #TipTuesday series! Today is April Fools. But this tip is no joke. In the world of social media, it is easy to get distracted by gimmicks and viral trends. You scroll past a coach doing volleys in a dinosaur costume or a club announcing a “new rooftop clay court” (nice try, Dave). But here is the thing—none of that works long-term unless you are already showing up consistently. That is right.…
Read MoreIs Pinterest the Right Platform for Your Tennis Business?
If you run a tennis business—whether it is a club, academy, coaching service, or you sell tennis-related products—you are likely wondering where to spend your marketing time. Instagram and TikTok get all the buzz. Facebook groups feel familiar. And then there is Pinterest, quietly sitting there, doing its own thing. But here is the kicker—Pinterest is not just a social media platform. It is a powerful visual search engine. And yes, it might just be…
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