Your Tennis Program & 5 Surprising Reasons Why Clients Are Not Attending It

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You manage a tennis club with, let’s say a hundred members, you have various programs scheduled during the season, but only a handful of people seem to be joining those. Or maybe you have noticed that your program attendance is continuously dropping but you have no idea why.  Why do you think that is?  In this blog post we will discuss a few reasons and a few ways to improve your bottom line.  Reason #…

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3 Tennis Club Marketing Strategies That Proved Successful in 2022

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As we approach a turning point of the Covid-19 pandemic, it is time to evaluate all marketing strategies. In the past couple of years many tennis clubs experienced a significant increase in membership, while others disappeared completely. Upon a thorough examination, the clubs that managed to succeed did an excellent job at the three items listed below. Keep reading to find out if you are doing these yourself. 1. Enhanced member experiences Understand your tennis…

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How to Optimize Your Facebook Business Page

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Social media should be part of any business’ marketing plan. Social media allows you to build a good follower base, respond to customer inquiries, and share information about your brand with your audience. With over 1.7 billion users, Facebook Business Page is a great place to find new leads that could turn into customers and build lasting relationships with them. Creating a profile only takes few minutes. Below are few simple instructions on how to get started and optimize your…

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Six Common Mistakes Tennis Club Managers Make

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Becoming a director of a tennis program can be an exciting time. After years of working in the field, you finally have the power of making a change for the better and grow your tennis program. Now it’s the time to create a plan on how to do that! Through our own work as tennis directors and tennis program managers, we have recognized few things that often get overlooked. So our team put together a list of six common mistakes that tennis managers make, which we hope will…

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10 Common Social Media Marketing Mistakes to Avoid

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Social media marketing can be a great way to promote your business. However, it could be a difficult one to adopt, do correctly and maintain. If your posting is targeted and timed well, it can bring many visitors to your website and allow you to build a solid followers list. However, one very poor social media post could instantly damage your company’s reputation and cause you to lose followers. Before things go wrong, let’s first…

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