You just launched your new tennis business. That’s great, congratulations! To be a successful facility manager, you must find ways to gain visibility and promote your business. So, this means that the work associated with marketing your tennis business has just begun. Many tennis professionals and business owners do not have a big marketing budget, so it is important to get creative. That does not mean it is a lost cause. We have put together…

Even though your tennis club members may not tell you why they want to quit your club, I can assure you, there is always at least one reason. People decide to become members because they believe your tennis program will help them achieve their goals. As long as they continue to believe that, they will continue paying their dues. In this blog, we describe a few reasons why people might be quitting their tennis membership.…

It is essential for any business to have a website. While you can outsource your tennis club website creation to an agency or freelancer, frequently it is also possible to handle this job yourself. There are many web design platforms available that allow you to design your own website. All of those platforms claim that all you need is creativity. But is it really that simple? Below are some of the pros and cons of…

Tennis club marketing strategy is much like tennis match strategy – it does not work the same way for every person and it does not work in every situation. The results you get from your marketing campaigns today, good or bad, will not necessarily be the same in six months or a year. For example, we went back and read our original marketing plan from 2015 (the year when Resourcely Marketing started) – those ideas and goals felt so…

It is a no-brainer that investing in social media marketing can help your tennis club to secure more clients, increase your sales, and help with brand awareness. However, many businesses are not sure whether it is needed or what the right channel for their tennis club marketing is. It is true that if, for example,  you are targeting an older demographic of the market, posting on social media channels such as Instagram might be a…