Posts Tagged ‘membership sales’
Get More Players Through Your Door: Tennis Marketing with Google Business Profile
If your tennis business is not showing up on local search results, you are handing your competitors the match point. Whether you run a tennis club, a boutique academy, or a brand that sells tennis gear, Google Business Profile is a powerful and free tool that can put your business front and center when local players go searching. In this guide, we will break down exactly how to use Google Business Profile to bring in…
Read MoreHow to Make Your Tennis Facility the Local Hotspot in 2025
You know how to run a tennis club. You have the courts, the coaches, the drills, and maybe even a killer summer camp lineup. But these days, great tennis alone is not enough. If you want your tennis facility to have full courts, returning members, and a steady stream of sign-ups, you need a rock-solid marketing strategy. The good news? You do not need to break the bank to get results. What you do need…
Read MoreHow to Write a Tennis Club Membership Renewal Letter That Gets Results
When done right, a tennis club membership renewal letter keeps your courts booked, your members engaged, and your finances stable. When done wrong, it screams “we want your money, not your presence”—and nothing kills club loyalty faster than that. This blog post shows you how to strike the right tone and include all the essentials—without sounding robotic or pushy. Whether you manage a local racquet club, an upscale indoor facility, or a community tennis center,…
Read MoreHow to Train Your Staff to Spot Upselling Opportunities
If the word “upsell” makes your staff cringe, you are not alone. Tennis club employees, academy staff, and even coaches often think of upselling as pushy or awkward. But when done right, upselling is not sleazy—it is service. The key? Training your team to recognize upselling as a value-add, not a sales gimmick. In this guide, we will walk through a complete strategy for training your staff to confidently and authentically recommend upgrades, add-ons, and…
Read MoreHow to Increase Revenue Per Player (RPP) at Your Tennis Club by Upselling to Existing and New Clients
When it comes to growing revenue at a tennis club, the usual instinct is to chase new members. And yes, bringing in fresh faces matters. But if you are only focused on new sign-ups, you are missing a major opportunity. Smart clubs know the real gold is in increasing Revenue Per Player (RPP)—the amount each client spends over time. And that means focusing just as much (if not more) on your existing clients as you…
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